Award in Essentials of Marketing 2 (CPD)
EQF/MQF* Level 5 – *European Qualification Framework/Malta Qualification Framework
Description
The Award in Essentials of Digital Marketing 2 (CPD) is an EQF/MQF Level 5 course accredited with 1 ECTS credit. This course is designed to give students an understanding of Digital Marketing issues that may arise in a business environment and to provide them with the necessary insight to identify and tackle these issues. The course is delivered fully online typically over a period of 1 week (up to 4 weeks).
Sessions Covered:
- Session 1 – Customer Groups
- Session 2 – Increasing Conversion Rate
- Session 3 – Digital Media Channels
- Session 4 – Driving Customer Traffic
- Session 5 – Affiliate Marketing
- Session 6 – Email marketing
Course details
- Duration
4 weeks
- Level
EQF/MQF Level 5
- Credits: 1 ECTS
- Price: Eur 160
- Delivery: Online Learning