Programmes > EQF/MQF Level 5 >
The Award in Essentials of Marketing & Sales is an EQF/MQF Level 5 course accredited with 8 ECTS credits. The course will provide tools and necessary knowledge and the skill in applying marketing and sales practices which would help grow a business. It is based on current best practices, which we ourselves apply in the consultancy roles in applying management practices in different organisations. Particularly, the course deals with the core concepts of marketing, market research, branding, digital marketing and social media and the sales concepts. The course is delivered fully online over a period of 6 weeks.
This stage introduces the essential concepts and tools of eCommerce, providing a strong base for understanding the digital marketplace. You’ll explore topics such as online business models, digital marketing strategies, website management, and customer engagement. Through 4 core and 2 elective modules (6 ECTS), you’ll gain the skills to build and manage a successful online business presence.
In the second stage, you’ll deepen your knowledge with advanced modules that focus on innovation, digital transformation, and sustainable growth in eCommerce. You’ll learn about data-driven decision-making, eCommerce analytics, online branding, and customer experience design. Industry experts and leaders will share real-world insights to help you connect theory with practical business applications (8 ECTS).
The final stage emphasizes hands-on learning and application. You’ll work on individual and group assignments designed to simulate real-world eCommerce challenges. Each module includes interviews, case studies, and interactive discussions to help you apply theoretical concepts to practical business solutions. By the end of the course, you’ll have the confidence and competence to plan, implement, and manage eCommerce strategies effectively.
50% Marks in aggregate from the course works is required for getting pass in the module.
At Aces Academy, the Award in eCommerce Practices is an excellent opportunity to develop key skills in the rapidly growing field of eCommerce. This programme consists of two levels, each designed to equip you with practical knowledge in essential eCommerce practices.
Application Process
1. Prepare Your Documents: Ensure you have all the necessary documentation ready before starting your application.
2. Complete the Online Application Form: Begin your application by clicking [Register Here] to access the registration form. Make sure to fill out all required fields accurately to avoid delays.
3. Submit Your Application: Once you submit the form, you’ll receive a confirmation email regarding the status of your application. If your application is successful, further instructions will be sent to guide you through the next steps.
For more assistance with the application or any other queries, feel free to contact our admissions team at Info@acesacademyonline.com
Next Intake To Be Confirmed
For more details, Info@acesacademyonline.com
EQF/MQF* Level 5 – *European Qualification Framework/Malta Qualification Framework
The Award in Essentials of Marketing & Sales is an EQF/MQF Level 5 course accredited with 8 ECTS credits. The course will provide tools and necessary knowledge and the skill in applying marketing and sales practices which would help grow a business. It is based on current best practices, which we ourselves apply in the consultancy roles in applying management practices in different organisations. Particularly, the course deals with the core concepts of marketing, market research, branding, digital marketing and social media and the sales concepts. The course is delivered fully online over a period of 6 weeks.
Sessions Covered:
Session 1 – Fundamental concepts: Defining Marketing
Session 2 – Fundamental concepts: Perspectives – CDO – B2C, B2B, B2G
Session 3 – Fundamental concepts: Perspectives – Retail, Wholesale, Manufacturing, Service
Session 4 – The Customer Driven Organisation
Session 5 – Managing the Marketing Process: Designing Marketing Research
Session 6 – Managing the Marketing Process: Implementing effective market research
Session 7 – The Marketing Mix and Marketing Plan
Session 8 – B2C – marketing challenges, branding and consumer behaviour
Session 9 – B2B – marketing challenges, relationship marketing and corporate buying behaviour
Session 10 – Digital Marketing and social media
Session 11 – Personal Selling, the art of persuasion, interpersonal communications
Session 12 – Personal Selling, the sales cycle, generation of leads, prospects, customers, clients
Assessment Methods:
50% Marks in aggregate from the course works is required for getting pass in the module.
6 weeks
EQF/MQF Level 5
Aces Academy Online operates in partnership with Advenio eAcademy (MFHEA Licence number: 2013-FHI-006), a Further & Higher Education Institution established in 2013 and based in Malta, ensuring accredited and internationally recognised learning experiences.
© 2025 Aces Academy. All Rights Reserved. Designed and Developed by AcesAds.
