Award in Essentials of Marketing 1 (CPD)

Programmes > EQF/MQF Level 5 > Award in Essentials of Marketing 1 (CPD)

Overview

Duration

4 Weeks

Course Fee

Online Price:
€180

Award in Essentials of Marketing 1 (CPD)

The Award in Essentials of Digital Marketing 1 (CPD) is an EQF/MQF Level 5 course accredited with 1 ECTS credit. This course is designed to give students an understanding of Digital Marketing issues that may arise in a business environment and to provide them with the necessary insight to identify and tackle these issues. The course is delivered fully online typically over a period of 1 week (up to 4 weeks).

What You’ll Learn:

  • Session 1 – Introduction to Digital Marketing
  • Session 2 – Big Data & Business Intelligence
  • Session 3 – Business & Data Analytics
  • Session 4 – Overview of Google Analytics
  • Session 5 – Setting up Digital Marketing Strategy
  • Session 6 – Developing a Digital Marketing plan